Meet Paul, the local entrepreneur who will do anything (and we mean anything) to translate Air Landline’s tech features into business benefits. Watch at your own risk…
THE EXPLAINERS
Our Very First Air Landline Explainer
Our Very Second Air Landline Explainer
THE MICRO-ADS
Paul Interviews Himself
Paul Interviews Sasha
Paul Interviews a Salesman
Busy At Work?
Underground Cupcake Kingpin?
Work/Life Balance Issues?
THE SOCIAL MEDIA SNIPPETS
Banana Reaction
Paul's Rap
Street Interviews
Paul's Self-Pep Talk
Paul Reacts to Ed Mylett
Paul Reacts to Emoji Man
Paul Reacts to Tim Ferriss
“Telecoms can be a boring subject, but Air Landline isn’t a traditional telecoms company, so we needed an ad to match. There’s a lot Air Landline can do but it’s hard to have people listen and understand it all. Dirty Jack team did their magic and simplified it using a comical script, and created an amazing ad that people actually want to watch. It increased our CTR from 0.3% to 1.5%, that’s a 5X increase.”
